Creating a Sponsorship Deal: Step-by-Step
Who Can Create a Deal
Any Boss Tag user on the Pro or Boss Tag tier with completed KYC can create a sponsorship deal. You must be the authorized representative of the entity being sponsored. Management companies and agencies can also create deals on behalf of clients with proper documentation.
Step 1: Define Your Deal
Select your category and subcategory. Enter your name or entity, relevant platform or league, and deal period. Set financial terms: funding target, token count, price per token, and revenue share percentage. Select which specific revenue streams are included — be precise, as vague terms create disputes.
Step 2: Build Your Perks
Define token holder perks using Boss Tag's templates for common types (branding, content access, voting, event access, merchandise). For each perk, specify what is included, how it is delivered, and any limitations. Perks are commitments referenced in the operating agreement, not suggestions.
Step 3: Legal Setup
Boss Tag guides you through Series LLC formation (Wyoming). The operating agreement is auto-generated based on your term sheet. You review, sign electronically, and the entity is formed — approximately 10 minutes on platform.
Step 4: Launch and Fund
Preview your listing, confirm terms, and publish. Share the link through your channels. Boss Tag provides embeddable widgets and share cards. Once the funding target is reached, the deal activates. If the target is not reached by deadline, all funds are returned automatically.
Step 5: Operate and Distribute
Once active, you operate normally. Revenue accumulates and you report it through the dashboard (or it is tracked automatically through connected integrations). On each distribution date, initiate the distribution — the smart contract handles calculations and transfers.
Ready to get started?
Create a sponsorship deal or invest in athletes, creators, and events you believe in.